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What is SMS Marketing?

SMS marketing uses mobile phone text messages to communicate with your clients or customers. You collect your customers' mobile phone numbers, cut and paste them into your private account with us, then send a text message in one go to all or selected groups of your customers. These messages can convey any information that will benefit your business, but typical subject areas include:

  • Promotions and offers
  • Appointment reminders
  • News updates
  • Information bulletins
  • Internal communications
  • SMS competitions
  • Event management
  • Lead generation (in conjunction with a Short Code )

Why use SMS Marketing?

SMS Marketing has exploded in popularity across the UK . There are a number of reasons for this:

  • SMS marketing is cost-effective
    A text message costs pennies, a fraction of the price of a phone call. Because texts can be sent out in bulk, minimum resources are required to communicate with your customers.
  • SMS marketing is immediate
    People carry their mobile phones with them almost everywhere, so will receive your message in seconds.
  • SMS marketing is high reach
    There are about seven times more mobile phones in the world than there are internet access points.
  • SMS marketing is responsive
    SMS is a personal means of communication, there is a high level of attention for any text message received. By their nature, texts have to brief, so the entire message is usually read. A message has to be 'opened' even to be deleted. These factors induce an excellent response rate to a call to action.
  • SMS marketing is personal and discreet
    Because messages are sent to individual mobile phones, they are seen as being aimed at that specific individual. Even bulk messages can be customised thanks to our mail-merge application. A one-to-one relationship between business and client is therefore created. SMS marketing is direct and private.

To manage your own SMS Marketing campaigns using txtlocal's Online SMS service - Click here

Alternatively, if your want to outsource your SMS marketing campaign then let us manage it for you. For more information click on Bulk SMS.

For a quote, call 0845 009 3180

For more detailed explanations of how SMS marketing can benefit your business sector, click on the links below:

To manage your own SMS Marketing campaigns using txtlocal's Online SMS Service.

Sign up for free

To discuss your next SMS marketing campaign, call us on 0845 009 3180


 
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