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| What is a Keyword? |
| Your unique Keyword can be whatever you want it to be. The usual choice is either the name of your company or something easily associated with the product or service you offer. As customers will text your Keyword to your Short Code, it is generally a good idea to keep it short. |
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| Which networks do you cover? |
We cover all the major UK networks:
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| How do I see which customers have responded to my Short Code? |
| Every responder is automatically added to your Inbox. In addition, their details are automatically sent to your nominated email address. This information can either be emailed directly to a member of your staff for adding to your internal database or to a sales team ready to make an outbound call. |
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| Can I use your system to send ad hoc text message campaigns? |
| Absolutely! With
our Short Code service you will have full
access to our online SMS service to send
out SMS marketing campaigns whenever you
wish. If it is a complicated campaign, however,
or you want to outsource it, we can efficiently
handle it for you. |
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| Can
I send back a WAP link? |
YES! If you wish to send back
a WAP URL (for instance for ringtones
or other product downloads) then this
can be done using our Programmer Gateway.
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| If I wish to operate a Premium Rate Short Code service what are the legal requirements? |
Your service must meet the ICSTIS requirements which can be found at www.icstis.org.uk. We can also help you with the main Terms and Conditions you need to include.
For your own complete peace of mind we would also recommend sending your artwork prior to sign off to www.cap.org.uk. They will check that it is Advertising Standards Authority approved for free and give you feedback usually within 24 hours. |
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